| Topic | Crwl | Clay |
|---|---|---|
| How you build a list | Describe it in a sentence, approve the plan | Build tables, enrichment columns and waterfalls |
| Learning curve | Minutes | Significant for advanced workflows |
| Where leads come from | Our database, or scraped live from Sales Navigator, Google Maps or your CSV | Many connected data providers you combine |
| Email verification | Every email, before delivery | Available as a step you add |
| Pricing model | From $29/mo on credits; unlimited database, Google Maps and email validation for $500/mo | Data credits bought per year; paid plans listed from $54/mo |
| What isn't billed | Invalid emails, failed lookups, empty runs, reruns | Depends on the providers and steps you use |
| Your LinkedIn account | Never needed | Depends on the integrations you use |
Clay details checked November 2026 from www.clay.com/pricing. Their plans change, so confirm there before you decide.
Choose Clay if…
You want full control
Custom multi-step enrichment, scoring and routing logic built cell by cell.
You have a GTM engineer
Someone who enjoys building and maintaining workflows.
You need many niche providers
Clay connects a wide catalog of data sources in one table.
Choose Crwl if…
You want the list, not the workflow
One sentence in, a verified list out, with the plan and price shown first.
Predictable spend
A simple per-lead price, and nothing billed for bad data or empty runs.
Database speed, live freshness
Broad lists from our database in seconds, live scraping when you need it fresh.
See it on your own list
Describe who you want to reach. Your first 50 leads are free.
Questions about switching?
Tell us what you use today and we'll show you the same list in Crwl.